Xunta President Alfonso Rueda held a meeting this week with the president of the Galician Association of Travel Agencies (Agavi), Mar Rodríguez Meseguer, and other representatives of the entity. During the meeting, they discussed proposals to support the sector, including the promotion of digitalization, considered key for modernizing companies and adapting to new dynamics.
At the meeting, which was also attended by the director of Tourism of Galicia, Xosé Merelles, the regional president highlighted the boost that the celebration of Xacobeo 2027 will provide to the Galician business fabric. He emphasized that travel agencies will play an important role in this event.
The Xunta aims to position Galicia as a competitive, sustainable, and attractive year-round tourist destination, valuing its natural, cultural, heritage, and gastronomic offerings. In this context, the contribution of travel agencies in marketing Galician tourism products and destinations, as well as in receiving and welcoming travelers, was underscored.
